Design Nurture

The essence of „design nurture” is to nurture and cultivate the design process, as well as fostering the growth of design-related skills and mindset. It implies a supportive environment where design thinking and doing are encouraged, nourished, and allowed to flourish.

Magda Kochanowska

I am a passionate advocate of the design process and its value for people and business with over 20 years working in the design field. I combine design practice with scientific activity and an academic career. For over 10 years, I have been running companies specializing in strategic design and process, service and experience design. Before I founded Design Nurture, I ran DIZKO and then Design Provision.

My mission is to empower people and organizations to solve complex problems and create meaningful and simple solutions through design.

I am a lecturer at the Faculty of Design of the Academy of Fine Arts in Warsaw, a lecturer at the Total Design Management postgraduate studies conducted by the Warsaw University of Technology Business School and the Institute of Industrial Design, and Head of Service Design postgraduate studies at SWPS University. I teach and promote the use of design methodology and the adoption of a design mindset in everyday work. 

My project portfolio includes collaborations with notable entities such as the Board of Innovation, Black Red White, EIT Food, Goodie, ING Bank (Poland and the Netherlands), Mercer, Miasto St. Warsaw, Bank Millennium, Milton Essex, Nationale-Nederlanden, Polpharma, PTBRiO, Saint Gobain, Santander Bank, Santander Leasing, Sensirion, Szlachetna Paczka, TUiR Warta, among others.

What I do:

  • I plan and execute design processes to create products and services that meet people’s needs and meet the organization’s business goals.
  • I conduct training and create educational programs for companies and organizations that want to use the potential of design methods.
  • I create a psychometric tool, the Design Mindset Detector™, that determines the starting point and helps plan the development of the Design Mindset.

To download

Service Design Toolkit

A plethora of insightful books on service design exist, yet the demands of daily work often preclude thorough study. Our compact toolkit is designed to streamline knowledge for those applying the Service Design approach in their projects.

Contact

Magda Kochanowska
magda@design-nurture.com
tel. +48 695 326 867

DESIGN NURTURE
Magdalena Kochanowska
ul. Zielone Zacisze 3/20
03-294 Warszawa
NIP: 525-204-21-99

PRIVACY POLICY

WEBSITE TERMS AND CONDITIONS

DESIGN MINDSET DETECTOR

Check out Your Design Mindset

WEBSITE AND VISUAL IDENTITY DESIGN

Emilia Piechowicz – Graphic Identity for Design Nurture and Design Mindset Detector™
Natalia Markowicz – Graphic and UX Design
Kamil Lipiński / Create24.pl – Website Construction

FONT DESIGNS

Martin Majoor – The Design Nurture logo employs the Scala font (1991)
Max Miedinger – The Design Mindset Detector logo utilizes the Helvetica font (1957)
Łukasz Dziedzic – Materials related to Design Mindset Detector feature the Lato font (2010)